Resolving tracking & lead quality visibility issues gave us data & insights to know what worked & what didn't for this B2B SaaS provider.

This SaaS provider for various types of medical practices wanted to increase leads and decrease cost-per-lead, yet they had tracking and other issues preventing them from collecting accurate, actionable data. Could our B2B Saas marketers help?

• Navigated through tracking issue barriers to deliver accurate reporting data
• Used client’s CRM data to deliver effective & efficient optimizations that drove to higher quality leads and lower CPL
• Eliminated wasted spend and pushed budget towards performing areas resulting in high CVR and SQL volume