SEO: Improved Visibility & Drove Leads via Keyword Optimization & Data-Driven Content Development
Focused and comprehensive keyword research and data-driven content development led to increased visibility, traffic, and leads for this B2B client.
269%
increased page one keywords
22%
increased traffic
257%
increased leads
Challenge
This engineering industry B2B site had low visibility and traffic with an insignificant amount of organic leads generated. How could we turn it into a customer acquisition channel?
Our Approach
- Conduct a discovery session to refine the customer profile
- Perform research to identify keywords reflective of the target audience
- Refine landing page content to include information search engines find relevant for key terms
Results
Read more about our approach to search engine optimization and experience or contact us to talk about your company’s digital marketing needs.